Pure Flix Film“GOD’S NOT DEAD” #1 Christian Movie In America
PURE FLIX FILM “GOD’S NOT DEAD” #1 CHRISTIAN MOVIE IN AMERICA WITH A $9.2 MILLION OPENING WEEKEND; EXPANDING TO MORE THEATERS IN SECOND WEEK –
You may have heard God’s Not Dead was an incredible success this last opening weekend. It wouldn’t be possible without you, our fans, so we want to say a BIG Thank You!! Here’s just some of the press coverage we’ve gotten below:
Breitbart: “God’s Not Dead didn’t have a massive marketing budget, a liberal A-list star above the title or even the same number of screens most mainstream movies receive.
The film is still on pace to snare the fourth spot in the weekend’s box office chart in a very competitive frame.
What it had in its corner–a popular actor known for his work on TV’s Hercules, the presence of one of Duck Dynasty’s key stars and an unabashedly pro-faith message.”
LA Times: ”The religious drama ‘God’s Not Dead’ surprises at box office. It’s shaping up to be a year in which Hollywood finds religion, and the latest example, “God’s Not Dead,” a small Christian-themed drama, delivered that message powerfully at the box office.
The film, which opened on just 780 screens nationwide, took in more than $2.8 million Friday. It’s likely to be the No. 3 movie for the weekend, behind the bigger-budget, wider-released “Divergent” and “Muppets Most Wanted.”
Huffington Post: “God’s Not Dead Keeps Its Message Alive”
“God’s Not Dead is not a movie that will appeal to everyone. It is definitely aimed at Christian believers. Still the dramatic context of the script and the talent of the cast could make it entertaining for anyone.”
Variety: ’Divergent’ Dominates With $22.8 Million Friday, ‘God’s Not Dead’ Surprises at No. 3 ”Despite “Divergent”s box office domination, the surprise winner this weekend is “God’s Not Dead.” The low-budget faith-based film earned $2.8 million on Friday at 780 locations, putting it on track for an $8.5 million weekend. With a per-screen average of $3,590, the pic, which includes cameos from “Duck Dynasty’s” Willie and Korie Robertson, clearly appeals to underserved faith-based audiences.”
USA Today: “The biggest surprise of the weekend was God’s Not Dead, the independent religious film released on only 780 screens. The movie, starring Kevin Sorbo in the tale of a college freshman wrangling with faith, did $8.6 million, taking fifth place.”
New York Times: “In a fifth-place surprise, the low-budget religious film “God’s Not Dead” (Freestyle) took in an astounding $8.6 million in relatively limited release.”
The Christian Science Monitor: ”This weekend, the little-known and small-budget “God’s Not Dead,” a narrative about a Christian college student who must defend his faith in front of an aggressive philosophy professor who makes each of his students sign a pledge affirming that God does not exist, took in more than $8.5 million Friday through Sunday – a surprising fifth-place in this weekend’s box office numbers.
Even more startling, say observers, is the fact that the movie, aimed toward Evangelical Christians, was shown in only 780 theaters – far fewer than those ahead of it, each of which were showing on more than 3,000 screens.”
“It’s shaping up to be a year in which Hollywood finds religion, and GOD’S NOT DEAD delivered that message powerfully.” ~SUSAN KING, LOS ANGELES TIMES
“GOD’S NOT DEAD is a box-office winner.” ~USA Today
SCOTTSDALE, Ariz. (March 24, 2014) – Pure Flix announced today that their film GOD’S NOT DEAD opened with a stellar per screen average of nearly $12,000 and ranked #4 of all movies released the weekend ending March 23, 2014. Amid a flood of other faith-based movies, GOD’S NOT DEAD’s per screen average is an all-time high for wide release Christian films.
Only showing on 780 screens in its debut weekend among many other releases on over 3,000 screens, GOD’S NOT DEAD outperformed virtually all movies on a per screen average basis and was sold out in many locations prompting theaters to add additional show times and larger rooms. Pure Flix and Freestyle Releasing are adding hundreds of runs for the second week, bringing the total number of theaters to approximately 1,000.
“Demand for GOD’S NOT DEAD in the faith-based community has been significant because the message is culturally relevant to millions of Americans,” said David A.R. White, Managing Partner of Pure Flix and an actor in the film playing Reverend Dave. “As Variety noted this weekend, GOD’S NOT DEAD is providing content for a much underserved audience and Pure Flix exists to help fill that void.”
Termed the “biggest surprise” of the weekend by Entertainment Weekly and the “biggest shocker” of the weekend by Variety, GOD’S NOT DEAD’s success did not surprise Pure Flix.
“We’ve seen for months a huge interest among consumers in GOD’S NOT DEAD, evidenced by our massive social media fan base which has over 1 million followers on Facebook,” said Michael Scott, Managing Partner of Pure Flix. “Our grassroots marketing efforts encompassing the church, social media, events and publicity were laser focused on our core market. That focus, coupled with the overt faith-based message of this film, contributed to its success.”
Pure Flix began with the end in mind. “We developed the script then commissioned a book by the same title with the arguments presented in the movie to debut a year ahead of the film. We felt the Newsboys’ popular song ‘God’s Not Dead’ was the perfect title and incorporated them as well as Willie and Korie Robertson of Duck Commander and fan favorite Kevin Sorbo (HERCULES, SOUL SURFER) into the script,” said Russell Wolfe, Managing Partner of Pure Flix. “Our team worked hard to activate the faith- based audience and we poured everything we had into making GOD’S NOT DEAD a film the audience could rally around. We’re thrilled to see how a lot of prayer and hard work are affecting lives around the nation.”
About Pure Flix:
Pure Flix, based in Scottsdale, AZ, is the largest Christian film studio in the world and has produced, acquired, marketed, and distributed nearly 100 faith and family- friendly properties. With a mission to transform culture through values-based entertainment, Pure Flix is an industry leader in creating high quality Christian feature film content. www.pureflix.com